Our mission goes beyond crafting beautiful, ethically made rugs—we are committed to creating a positive lasting impact on the lives of those in need.

Building a purpose-driven business is no easy task, but we are determined to prove that sustainable giving models are possible. As a small business making big leaps, we’re excited to be making a difference with our customers. Every rug purchased brings us one step closer to a better future. 

In 2023, our Founder Jess established the Shanti Bhavan Foundation in Australia, strengthening our partnership with the Shanti Bhavan Children’s Project in India. This incredible non-profit empowers children from India’s most disadvantaged communities to break the cycle of generational poverty through education, leadership, and compassion.

In our first four years of business, we helped 17 children receive a full year of live-in education and support. Establishing the Foundation has accelerated our impact even further, raising nearly $150,000 for Shanti Bhavan—enabling hundreds more disadvantaged children access the education and opportunities they deserve.

With an estimated 160 million children engaged in child labor worldwide, we stand firmly against exploitation. Our GoodWeave and Care & Fair certifications guarantee ethical production and fair labor practices. We also pay a fee per rug to support their missions of terminating unjust practice in India and ensuring artisans' children receive an education.

We also pay our weavers 3x the industry standard—one more way our customers help change lives through every rug sold.  supports Care & Fair's human project, which works towards terminating unjust practice in India.

If you’d like to learn more about our impact, I’d be happy to chat with you directly. Rugs for Good was founded on the belief that businesses can do better—and we are proving that every day.


Thank you for being part of this journey.

Founder of Rugs for Good